Search

If a tree falls in a forest and no one is around to hear it, does it make a sound? And if your website is not on the first page of the search engines, does it even exist? In the world of online marketing, not really. That’s where we come in. Search engines are the most visited websites on the planet, and this is not going to change in the foreseeable future. If you don’t have a SEO or search marketing strategy in place, you are already behind.

READ MORE >

From the blog

14 Feb

Demographic targeting for Search is here!

Among the multitude of changes to AdWords in 2016 (hello, expanded text ads, RIP right hand desktop ads), Google has launched another great feature before 2017. For years Display advertising has offered demographic targeting and refinement options by age, gender and parental status. Now demographic targeting is available to all accounts through AdWords Search campaigns.

03 Feb

What is marketing automation?

Marketing automation is the hot new digital marketing buzz word and you may have already experienced it with many businesses using techniques such as automated EDM journeys, whereby an email is triggered by certain actions, sending related content in order to connect with their target market in a more relevant and specific way. But this