Companies and people are continually setting up Facebook accounts to promote their business but a lot of people are not seeing the marketing results they were initially hoping to get. Many people think getting as many likes as possible is social media marketing success – it’s not. This is great for growing your Facebook audience …
Online Marketing Blog
Twitter Tips Round 2
Back in October of last year, we gave you a list of tips on how to integrate Twitter effectively into your SEO strategy. As you may know, social media and online strategies are ever-changing and never static, as much as we may want them to be! In the interest of keeping up with current social …
More on Google+ for Businesses
Google+ made its social debut last year, and though it still hasn’t reached the heights of Facebook or Twitter, it’s steadily gaining ground – particularly for businesses. There’s around 40 million user accounts currently active on Google+, meaning there is a huge scope for visibility. Back in November last year, Google launched brand pages for …
How to be popular with Google: Content Writing Tips
Everyone wants to be popular.. with Google. Google dominates over other search engines in Australia with a 95% market share and dictates where your website sits in its search results. If you want your website to sit at the cool table in position one, on page one for your ideal search terms, you will more …
Missile Mail Introduces RSS to Email
Okay, RSS to email may have been around for a while but this is a brand new way of feeding your RSS feed to youe email and we’re pretty excited about it! RSS feeds work by placing a piece of code on your blog or news feed which can then be linked to other websites, …
Mobile Advertising
Last month we wrote an article detailing the importance of adapting your website for mobile usage. It’s imperative to your brand and business to make sure that your clients and potential customers can view your website and services via their smartphones – as more and more people are choosing to search the web via their phones rather a …
Facebook Timeline for Business Pages
It was bound to happen. Ever since the Facebook Timeline was unveiled for personal profiles, everyone has been wondering when it was going to happen to business pages. And now it has! So we thought we’d give you a rundown of what the timeline is and how it works. What is the timeline? If you …
Enhanced Adwords Sitelinks
In a previous blog post we wrote about Google Adwords sitelinks – text providing up to six additional destination URLs for visitors to choose from when searching your website – and how effective they could be for your business. Google Adwords has now introduced enhanced Adwords sitelinks. They work in a similar way to normal …
Mobile Internet Usage for Businesses
There’s no doubt that Smartphones are dominating the mobile phone market both at home and around the world, with older, simpler phones on the out. As of September last year, Australia was ahead of the UK and the US in the sale of smartphones, making us the second highest consumer of new phone technology, particularly …
Pinterest for Businesses
In our last newsletter, we introduced you to Pinterest, the new visual social media network that has everyone talking. Pinterest isn’t like the other social media giants, and hasn’t achieved quite the same reach…yet. But there’s no doubt that this network is going to become an important part of social media strategies this year, just …