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Viral Marketing Essentials for Success

There is no doubt viral marketing is appealing to most businesses. When executed successfully, it’s the equivalent of mass word of mouth… but online… and everyone’s had copious amounts of coffee. Essentially viral marketing is the online sharing of entertainment (usually videos), passing on a marketing message with the potential for MAMMOTH growth. Instead of

Twitter Tips Round 2

Back in October of last year, we gave you a list of tips on how to integrate Twitter effectively into your SEO strategy. As you may know, social media and online strategies are ever-changing and never static, as much as we may want them to be! In the interest of keeping up with current social

8 Tips: Using Twitter in your SEO Strategy

Social media is emerging (or rather, has emerged) as one of the major players in the SEO and rankings field in online marketing. The majority of companies are utilizing social media to promote their company, communicate with clients, and show off their skills. Social media can take on the form of Facebook (currently the most

SMEs and Social Media: The Importance of ROI

Australian SMEs’ commitment to Social Media has grown considerably in 2010. According to a recent study conducted by Melbourne IT, one third of Australian SMEs have established a Social Media presence. Is Social Medial working for SMEs? What benefits do SMEs get from Social Media? Do they generate revenue from Social Media? Numerous Benefits Melbourne

Importance of Social Media Marketing Strategies

Social Media provides a highly effective channel for businesses and consumers to engage with each other in a real time context. Companies can instantly communicate with customers regarding sales, new products, competitions while customers have the opportunity to provide feedback, ask questions and receive prompt responses. If used intelligently, Social Media is a great tool

Bing Twitter – Real Time Search

We recently told you about the Bing and Yahoo! search engine deal, which means that Yahoo! search will be powered by Bing. Since then, Microsoft has been making deals with more companies to bring users more search services. Real Time Search The term “real time search” can have different interpretations. To most, it means searching